PUBLIC RELATIONS IN PUBLIC ADMINISTRATION:
Chair of Administrative Science
Public Relations in Public Administration
Public Relations in Public Administration
Study: Tax - 6. semester
Code: 123985
ECTS: 3.0
Course coordinators: izv. prof. dr. sc. Anamarija Musa
doc. dr. sc. Tijana Vukojičić Tomić
Lecturers: doc. dr. sc. Domagoj Bebić - Lectures
doc. dr. sc. Marijana Grbeša-Zenzerović - Lectures
Exam dates:
  • 26. 01. 2021.
  • 09. 02. 2021.
  • 20. 04. 2021.
  • 01. 06. 2021.
  • 15. 06. 2021.
  • 29. 06. 2021.
  • 31. 08. 2021.
  • 14. 09. 2021.
Exam registration: Studomat
Basic data
Public Relations in Public Administration Tax - 6. semester
3.0 123985
Lecturer in charge Consultations Location
izv. prof. dr. sc. Anamarija Musa

Thursday u 11.30 online or room 32 (ĆM4), please sign up by e-mail 

Ćirilometodska 4, room 32
doc. dr. sc. Tijana Vukojičić Tomić

Tuesdays at 15:30-17:00h

Gundulićeva 10, room Gundulićeva 10, soba Gundulićeva 10, soba 3b
Lecturer Consultations Location
doc. dr. sc. Domagoj Bebić (Lectures)
doc. dr. sc. Marijana Grbeša-Zenzerović (Lectures)
Literature
Koprić, I., Musa, A., Giljević. T. (ur.); Građani, javna uprava i lokalna samouprava: povjerenje, suradnja, potpora.; Institut za javnu upravu, Zagreb (2017), str. 29-67 (Musa), 105-132 (Grbeša)
Koprić, I.; Europeizacija hrvatske lokalne samouprave; Institut za javnu upravu (2018), str. 413-446 (Pavlović)
Grbeša, M., Vučković, M.; E-uprava i društvene mreže: kako nove tehnologije mijenjaju odnose uprave s građanima i korisnicima.; Musa, A., ur. Uprava u digitalno doba. Transformacijski potencijal e-uprave za veću učinkovitost i odgovornost. Institut za javnu upravu i Friedrich Ebert Stiftung (2017), str. 35-47
prezentacija na temelju dopunske literature; , str. 20-30
Tomić, Z.; Odnosi s javnošću: teorija i praksa; Synopsis (2016), str. odabrane (alternativni oblik polaganja ispita)
Description
Introduction: Definition of the key terms (2 hours)
Public relations in narrow sense: communication with the public (4 hours)
The basic concepts of protocol (2 hours)
Methods and means of creating a positive public picture - propaganda and other forms of persuasive communication; communication strategies and policy (4 hours)
Organisational levels and forms of the public relations service (4 hours)
Intra-organisational function of the public relations - social climate and work efficiency in an organisation (2 hours)
The organisation of public relations service in public administration in Croatia: state administration and other state bodies, county level, local level (4 hours)
Public scrutiny over the activities of administrative bodies in democratic societies (4 hours)
Basic ethical issues of public relations (2 hours)
Selected type of communication with the public in Croatian public relations service (2 hours)
Exam dates
26. 01. 2021.
09. 02. 2021.
20. 04. 2021.
01. 06. 2021.
15. 06. 2021.
29. 06. 2021.
31. 08. 2021.
14. 09. 2021.